CREATING AN ENVIRONMENT OF POSITIVE EXPECTANCY FOR YOUR ATHLETES AND TEAMS
by Bill Utsey

One of my many duties within our school district is to serve on teacher evaluation teams. In so doing, team members are trained to look for specific items that make teachers highly proficient. We have eight performance dimensions to look for, and one of the most important is the classroom environment. The critical ingredient for a high mark in the environment dimension is the degree of student engagement in the classroom activities. Of course, the greater the degree of engagement, the greater the learning, retention, and achievement the students will receive.

Take a moment and think back to your days as a student in school. Think not of the teacher or coach you liked the most, but the one from whom you really learned the most. What was this teacher's classroom like? What did it look like? What did it feel like? What was its karma, its action? I have no doubt that you will recall a teacher or a coach that got you to reach deeper, work harder, understand more, and at times made learning activities and practices fun. Most of all this teacher or coach made positive things - learning, achieving, realizing, and the tapping of your potential - happen. I also will bet you that when you walked into this teacher's classroom or this coach's practice there was one thing that was communicated to you…this teacher was "On-a-mission," meant business, and you had better be ready and willing to work and learn!

Let me first refer you to the October, 2010, pelinks4u edition and the article "Promoting Your Physical Education and Sports Programs Through Reliance on Key Core Values, Principles, and Beliefs." The October article sets the table for the subject of this article. Having a set of core principles and values is a key ingredient if a coach is to create an environment of positive expectancy among his or her players and teams.

As a district athletic director with eighteen middle and fourteen high schools, I get to see a lot of practices, games, and I go into a lot of locker rooms, weight rooms, and coaches offices. This experience presents me with wide open views of coaching environments of every description - positive, negative, and everywhere in between. Allow me to share a personal story of an earlier, more revealing story of the power of creating an environment of positive expectancy:

As a high school basketball player, when we played at other schools we usually dressed in some other locker room in the school's gym area. One school put us in their football locker room that still had the leftover remnants from its just completed season. It gave me my first lesson in coaching. As we went in to select a place to dress, each of the football dressing stalls - wood with wire mesh between each - still had the player's name and jersey number on it. What was most unique, though, was each player also had a motivational affirmation at the top of the locker ("When the going gets tough, the tough get going," "The difference between good and great is a little extra effort," etc.). The year was 1964. The locker room was Summerville High School. The coach was (and still is) John McKissick who has won more football games by far than any coach at any level! Motivation and creating an environment of positive expectancy was a fundamental part of Coach McKissick's coaching back then, and apparently it has served him well.

Do an online search with key phrase "power of affirmations" and see what John McKissick was doing with this practice, and how it can contribute to creating an environment of positive expectancy. Doing little things like affirmations on each athlete's locker can, and will, make a statement with your athletes and with your team. The locker room is where your athletes spend a minimum of twenty or thirty minutes every day, and it is with their teammates. It is where they first begin their practices and where they will put their uniform on before competitions. Team members will see that affirmation every day and the psychological theory of spaced repetition will do its work. Is anything of a positive, productive nature happening in your locker room? Use your locker room as a place where you can start cultivating an environment of positive expectancy.

Another great place to use environment-generating phrases and mottos is your school's strength and conditioning room. Is not this the room where you want your athletes to make strong commitments, spend hours of time, and give huge physical efforts? If so, then make it inviting and rewarding. Positive affirmations posted on the walls will do wonders in setting the tone for your weight room. By doing this, your athletes will be building not just their muscles, but their minds also.

How about posters! Posters on nutrition, health and safety warnings, of positive role models, and of proper technique (especially in your weight room) all add to creating an environment that is conducive to producing a positive, productive atmosphere. These quality measures for a locker room, weight room and training room all help to cultivate an environment of positive expectancy, and one that will show your athletes that you care about them (remember, "Kids won't care unless they know you care").

Use your bulletin boards and empty walls to post team goals and charts. This is also a great place to post team and player statistics and records. We had a track coach at one of my schools that posted each athlete's personal best in each event, and the goal that athlete had to achieve before each track meet. This was a powerful tool in that points toward earning a letter were awarded if a goal was achieved. Performance charts and top ten boards in your team rooms are great motivators, and at the same time set high expectations for your athletes.

One of the more popular things coaches do every year is to select a team motto or saying that projects a theme for the team’s upcoming season. This is an excellent practice and many coaches use this approach putting the motto or theme on a t-shirt, practice jersey or shorts. I see this on practice jerseys at sports practices and, most often, on team t-shirts. Again, think of your locker room. Put your theme on a poster or banner in your locker room or on the door leading out. I have seen locker rooms with three or four theme-promoting signs that their players will see every day. Not only do team mottos and themes contribute to a positive environment, they help to develop a strong team personality.

Don't forget teachable moments. These are the moments before, after, and sometimes during practices where you stop everything and teach your athletes a lesson of life and the value of character. If you are going to have themes, and use tools such as affirmations on lockers, make sure you take advantage of teachable moments before and after practices and competitions to talk about these themes and quotes, to reinforce their importance and their relationship to character and life. Emphasize what they mean for your athletes and teams in the present, and in their future endeavors. Again, by doing this small task, you are fulfilling the mission of interscholastic sports, and at the same time communicating positive expectancy and showing your athletes that you care about them as human beings.

Enough about signs, let’s talk about the discipline within these special rooms. Remember, your athletes will be spending a lot of time in these team rooms. Is your locker room, weight room and training room inviting? Do these rooms show character and integrity? Do these rooms give your players an “On-a-mission” message? To communicate these intangibles, these rooms must have the discipline of positive traits and practices such as:

  • Cleanliness: Are these rooms cleaned daily? Are there practices in place that will help maintain cleanliness? Coaches who engage their athletes in making sure all lockers are secured and everything is off the floor, on a daily basis, have great success and cultivate responsibility and ownership within their athletes. Are procedures in place for keeping all team rooms free of MRSA and other bacteria? Are lockers, equipment, training tables, etc. wiped down daily with a general disinfectant? Do you have a protocol in place in case of a MRSA outbreak?
  • Rules, Routines, and Procedures: Do the athletes have a set of pre-determined and well-communicated rules, routines and procedures to follow for all team rooms? If a locker room, do you designate where your players will place their shoes and equipment within the locker? Did you assign lockers (doing so negates clique development, and good placement promotes mentoring and teamwork)? How is the locker room kept in order (players or coaches assigned to do so)? Are rules posted where required? In our school district, posted rules and routines are mandatory for weight rooms and training rooms due to safety, health and liability reasons.
  • Supervision: Are your coaches supervising? Supervision is critical for safety and liability. However, being present in team rooms is not just about supervision. Adult presence ensures order and discipline is maintained at all times. The added impact to positive expectancy is that coaches in your locker and weight rooms offer excellent opportunities to show kids that they care about them. It is these opportunities where coaches can give quality time, positive feedback on player performances, and those figurative hugs to those players a coach may have been down on in practices.

All of the above are little things that make a big difference in your environment, and set the table for presenting to your players high expectations and atmospheres with class and professionalism.

Team practices are the most critical of all areas for creating an environment of positive expectancy. Below are areas where coaches can make a big difference in setting high expectations:

  • Practice schedule posted: A posted daily or weekly practice schedule is actually a legal duty of coaches. Players need to know what is expected of them at practice in advance. Written practice schedules also provide a disciplined guide for coaches. Most of all, posted practice schedules communicate to your players that you mean business and cultivate an "On-a-mission" tone. Like good teachers, it will be necessary for you to have the essential objectives that must be accomplished, or that must be achieved, in order for your players and athletes to meet their goal for the week or upcoming competition - to defeat their opponent or to achieve a personal best. Putting these essential objectives at the top of the written practice schedule reinforces high expectations.
  • Pre-practice routine: At one of the schools where I coached the practice field was some 300 yards from the locker room. One of my coaches came up with the idea of putting a "Go" post about 150 yards away. When the players reached the "Go" post, they had to run to the practice field. This was one of the best things we did and it made a difference in the attitude of our practices. Often I go to practices where players arrive on the field early with no plan or procedure in place. They stand around and do nothing of any productive nature. What your players do when they arrive early should be a planned routine with a clear objective. This could be a strength or conditioning routine, or a basic skills or technique session until the official start of practice.
  • During practice routines and procedures: Set high expectations by demanding that your players sprint everywhere they go in practice when periods end, or sprint when they are going from one place to another. At one of my schools the basketball coach had a routine of never allowing his players to sit at any time once they entered the gym. They were only allowed to take a knee if not in action on the court. Additionally, this coach would never allow his players to be behind him when he talked. They had to be in front of him with their eyes focused on him, and if a ball was in their hands it had to be held (Woe to the player who wanted to dribble or just move the ball from one hand to another while he was talking!). Needless to say, this coach was highly successful, and I learned from him that little things made a big difference in raising expectations.
  • Effective and efficient practices: Do this by engaging all of your players all of the time. This takes lots of planning and organization. Use more implements, have more lines in drills, and rotate players on a more regular basis. The objective is to increase the number of repetitions for all players, not just the starters or stars. The second objective is to decrease the amount of "stand-around" time for all players. The result of achieving these two objectives in your practice has a great by-product - that of communicating to your players that everyone is important, and that everyone needs to be paying attention to what is going on.

    By keeping more players active throughout your practices you set the expectation bar higher. This is not to mention the long term results on improving experience and keeping all of your players fully engaged throughout your practices. When you stop a drill or practice session to give a key coaching point, make sure all players stop, look, and listen to every word you say. Before you talk to your players command their attention; make sure they are all paying attention and looking directly at you.

If you thought coaching was just about teaching skills and implementing strategies, you can now see yet another area of coaching that needs your leadership and an area begging for attention. How big of an impact you can make with a collective effort in this area of coaching is totally up to you. This article gives you only a light over-view of the many ways you can touch the lives of your athletes and enhance your coaching effectiveness by focusing on developing positive atmosphere. Your creativity and your own research can produce many more ideas and methods that can be utilized in this critical area of developing an environment of positive expectancy.


BILL UTSEY: Bill Utsey, CAA, is the Director of Athletics for the Greenville County Schools, Greenville, SC. He is a graduate of The Citadel (B.S. Physical Education) and holds a Masters in Physical Education and Educational Leadership degrees from The University of South Carolina. His experience includes four years as a high school principal, twenty years as a school athletic director and head football coach with head coaching stints in other sports to include basketball, track, cross country, and golf. He is serving his ninth year in his current position.

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